Empower Network Solutions

Great Tips on CONTENT MARKETING

Content Marketing has become a significant part of online marketing strategy. Content Marketing has proven to be the best and most cost effective way to drive traffic to a online business websites and convert this traffic to leads and customers.

The most popular ways of Content Marketing are blogging, social media and video. Studies show that 57% of online business websites which operate a blogging system get customers through their blogging effort!

Content Marketing has become a significant part of online marketing strategy. Content Marketing has proven to be the best and most cost effective way to drive traffic to a online business websites and convert this traffic to leads and customers.

The most popular ways of Content Marketing are blogging, social media and video. Studies show that 57% of online business websites which operate a blogging system get customers through their blogging effort!

 4 Reasons to To Believe in Content Marketing

1. Blogging Platform Systems get up to 55% more Traffic

2. Blogging Platform Systems  get up to 97% more Inbound Links

3. Blogging Platform Systems  get up to 434% more indexed pages in search engines

4. Blogging Platform Systems  get up to 25x times more the leads

Content Marketing professionally established by authority blogging platform sites have become a powerful tool to spread remarkable content to reach a wide audience.

For companies who engage in social media and show presence in these channels can open wide opportunities to get in touch with their audience. This leads to an increase of credibility and unfiltered feedback of the target audience and can lead to an improvement of products and services.

New studies show that up to 65 percent of today’s consumers expect a brand to listen and to respond on questions, comments and complaints in social media. Studies also show that companies which use social media actively to communicate with their audience are more successful than companies who do not.

 7 Reasons To Start Your Social Media Marketing

1. Increase customer perception in the marketplace

2. Build long term relationship with customers and partners

3. Can respond to customers in real-time

4. Taylor products and marketing campaigns based on customer preferences

5. React and resolve on negative buzz in real-time

6. Decrease costs of marketing

7. Improved time to market for products and services

Most people think they need to be Steven Spielberg to make a video to put it online to get a positive impact for their business. But this is not true.

You do not need fancy equipment. The only thing you need is a video camera and for the beginning it can be the one from your smart phone.

The most successful video examples come from ordinary people who could not even be considered amateurs. To become successful with your video content marketing, with video content, there is only one secret: Just go and do it, do as many video as you can. Publish it and let your audience judge.

 6 Reasons to start your Video Marketing

1. 200% to 300% more monthly unique visitors

2. 100% longer average time-on-site per visitor

3. 3-minute average time spent on pages with videos

4. 157% increase in search engine traffic

5. 100% increase in unique visitors

6. 63% increase in page views

The average internet user is watching 30 minutes of video online daily! These people mostly lookout for entertainment.

This opens wide opportunities for your business to get your products and services in front of potential future buyers when they are looking.

The use of online video is growing as people also increasingly watch videos from their mobile devices.

Videos made as product pitches are not a good bet to attract interested people. Also image videos do not work as a potential viral marketing tool.

Your business should use online video to inform and to entertain your audience.

 - – - – - – - – - – - – - – - – - – - – - – - – - – - -